新编旅游英语教程（第三版）

　　《新编旅游英语教程》是东北财经大学出版社组织编写的“21 世纪高等院校旅游管理精品教材”之一。本教材编写的主要目的是为旅游管理等专业学生及旅游英语爱好者提供一本以培养英语语言能力为主，以充实旅游知识为辅的英语教材。本教材融知识性和趣味性于一体，帮助学生深入了解旅游知识，熟悉旅行社、酒店及其他旅游服务机构及其业务知识，为今后从事旅游及相关行业工作奠定良好的基础。
本次修订更换了约1/3 的内容。新课文主要涉及中国近期的旅游发展及其趋势、存在的问题、游客的分类以及经营旅游业务的具体问题，如如何写旅游营销计划、如何做一名优秀导游等。本书具有简明、新颖以及实用等特点。每单元的课外阅读内容也与主课文匹配，作为深度了解这个领域的途径。
本次修订坚持第一版的总体结构和编写原则，以便保证教材的相对稳定。修订后的教材还由16个单元组成。每单元包括课文、词汇、课文注释、写作、练习及课外阅读6个部分。课文分A、B 两部分，课文A 为旅游专业知识，课文B 为旅游相关知识。词汇部分注重旅游行业专用术语和表达。课文注释部分包括语言难点、旅游专业知识、旅游文化点等。
写作部分主要介绍应用文写作。练习部分提供包括课文理解、词汇、语法、阅读和旅游写作等方面的训练。
《新编旅游英语教程》是旅游英语专业二年级以上（包括二年级）学生的理想教材，同时还可以作为旅游管理专业学生的双语教学教材或旅游行业培训教材。

　　Unit One
Text A Travel as an Industry
Text B Who Travels Today?
Supplementary Reading
Basic Approaches to the Study of Tourism (I)
Unit Two
Text A What is Tourism?
Text B The Study of Tourism
Supplementary Reading
Basic Approaches to the Study of Tourism (II)
Unit Three
Text A Benefits and Costs of Tourism
Text B The International Tourist
Supplementary Reading
Common Health Problems
Unit Four
Text A Economic Impacts of Tourism
Text B Cultural Effects of Tourism
Supplementary Reading
Tourism’s Impact on New York City
Unit Five
Text A What is Hospitality Management?
Text B Planned Play Environments
Supplementary Reading
Trends in the Lodging Industry
Unit Six
Text A The Airline Industry
Text B The Motorcoach Industry
Supplementary Reading
Impact of Tourism on Employment
Unit Seven
Text A The Food Service Industry
Text B Junk Food and a Hectic Pace
Supplementary Reading
Early Food Services
Unit Eight
Text A China’s Hotel Industry
Text B Thomas Cook
Supplementary Reading
The Growth of Hotel Chains
Unit Nine
Text A Recreation
Text B Casinos and Gaming
Supplementary Reading
The Walt Disney Company
Unit Ten
Text A Attractions
Text B Atlantic City
Supplementary Reading
Entertainment and Shopping
Unit Eleven
Text A Types of Travel Agencies
Text B Travel Agency Organizations
Supplementary Reading
The World Tourism Organization
Unit Twelve
Text A The Channels of Distribution
Text B Specialty Channelers
Supplementary Reading
Establishing a Promotional Mix for Travel Intermediaries
Unit Thirteen
Text A Special Segments of Business Travel
Text B Incentive Travel & Convention/Meeting Planners
Supplementary Reading
Tour Wholesalers and Operators
Unit Fourteen
Text A Behavior of Individual Customers
Text B Interpersonal Factors
Supplementary Reading
Understanding Customer Behavior: Patchwork Quilt Country Inn
Unit Fifteen
Text A Why is Demand Important?
Text B Market Potential Analysis
Supplementary Reading
Mass-Market Tourism
Unit Sixteen
Text A Life-Seeing Tourism
Text B Improvement in Educational and Cultural Content of Tourism
Supplementary Reading
Types of Destinations—Travel Experiences